Powerful, flexible and user-friendly

Whatever the size or nature of your organization, our newsletter solution adapts to your needs.

• All your teams can work with our user-friendly interfaces, from IT to sales, public relations to human resources.
• Our systems for managing content, tasks and distribution simplify the production of your newsletters.
• You can tailor your messages by varying language and content, to produce as many versions as you have target groups.
• Our solution guarantees mass distribution of your newsletter, while ensuring a superior rate of delivery.
• On top of accessing open rates and click-through rates, you can track the behaviour of recipients after they’ve read your newsletter.
• A Web version of your newsletter is produced and archived automatically. Our platforms handle subscribing and unsubscribing, as well as profile changes and address changes.

See the advantages of this solution

This solution is for you if you work for:

• an association or organization
• a B2B company
• a B2C company
• a government authority
• a financial institution

Be more productive

• Make newsletter creation easier by splitting the responsibilities among your colleagues and contributors. Assign each person a task and grant each of them secure access.
• You can also entrust our team with the production of your newsletter, from the mock-up stage to the writing of your copy, and on to integration and distribution.

Hit your target

• Get the attention of your targeted groups with content tailored to their interests. Deliver them the right information at the right moment, to maximize the effect of your newsletter and build a loyal readership.
• Improve your opening rate by targeting your readers based on behaviour (e.g. purchases, loyalty, click-throughs) and profile (e.g. gender, region, type, etc.).

Measure first, to improve your aim

• Measure the success of your campaign by analyzing the results, presented in visual form.
• Detect trends that can help you fine-tune your strategy.

Build a strong subscriber base

• Get your message out and build up your distribution list by adding viral marketing tools to your newsletter, such as "Send to a friend" or "Invite a friend", or an ad on your subscribers' Facebook pages.

See this solution features

Features at your service

Our cutting-edge technologies can help you achieve your electronic communications objectives.

• Intelligent personalization of content
• Detailed breakdown of data related to your contacts
• Management of the subscription process and your recipients' preferences
• Cross-platform data transfer
• Content management system
• Collaborative tool with secure access and pre-publication validation procedures
• Viral marketing tools
• Bulk mailing tests with numerous control groups
• Distribution adapted to the servers of recipients, using a solid platform specialized in maximizing delivery rates
• Management of delivery errors, to help keep your list up to date and your reputation intact
• Performance indicators and tracking of customer behaviour after the message is opened