Achieve success in your campaigns, without the hassle

Our advanced technology lets you harness the full potential of email marketing.

• Simplify the production of your messages with our content and task management systems. All members of your team can work with our user-friendly interfaces.
• Easily manage your campaigns by selecting all or part of your contact list.
• Select the recipients of your emails and personalize your messages in the following ways:
  • Profile (gender, region, age, etc.)
  • Answers provided in your surveys
  • Information provided while signing up for a contest
  • Reaction to a previous email (visit to a specific page of your Web site, clicking on links, purchases, etc.)
• Direct your customers to a Web version of your message that is fully personalized.
• Measure the results of your campaign at any time, including:
  • Evolution of your contact list
  • Delivery rates, opening and click-through of your messages
  • Delivery errors, quarantining and unsubscribing
  • Conversion of customers in terms of pages visited, purchases, etc.
• Obtain a detailed history of your interaction with each customer, helping you to fine-tune your marketing strategy.

See the advantages of this solution

This solution is for you if you work for:

• an agency
• an association or organization
• a B2B company
• a B2C company
• a government authority
• a financial institution

Aim for the bull's eye

• Capture the attention of your target customers with content tailored to their interests.
• Achieve a higher opening rate for emails by targeting your contacts according to their profile and behaviour

Extend your reach

• Increase the reach of your message using our viral marketing tools, which make it easy to forward emails to third parties and invite them to subscribe to mailing lists.
• Display the Web version of your message on your Facebook page.
• Expand your list of contacts and the influence of your subsequent email campaigns.

Spread your message

• Send out an enormous number of personalized messages using our powerful mailing platform.
• Maximize the delivery rate of your emails, thanks to our proven methods and our excellent reputation in the industry.

Boost your effectiveness

• Encourage teamwork with our shared resources and role assignment solutions. Assign tasks to your colleagues and contributors, and grant them secure access.
• If you prefer, we can handle every step of your campaign, from content creation to message delivery.

View the features of this solution

Wide range of capabilities

Our innovative features make it easy for you to streamline the email marketing process.

• Full interface for crafting your message, featuring a WYSIWYG editor, HTML integration and version management
• Integration of third-party applications for creating messages, including content management tools, Web page creation, database management, Web services and FTP
• Dynamic personalization of message content
• Encoding that lets you produce and distribute messages in as many languages as required
• Automated image processing and hosting
• Customizable solutions for spreading your message (e.g. viral marketing, Facebook)
• High-capacity engine for mass mailings
• Simultaneous distribution of your message in various versions (e.g. language, format (HTML/mobile), content, graphics, etc.)
• Preliminary testing of your mailing (using the A/B Split method) and evaluation of results
• Analysis of programming and encoding errors in messages
• Tools for managing mailing lists in any format, including duplicate detection and continuous updating
• Performance indicators and tracking after recipient opens message
• Singular, cumulative and comparative reporting, with graphics and complete statistics
• Detailed breakdown of statistics using dynamic filtering
• Data exportable in raw format (e.g. CSV, Excel), or transferable via a Web service
• Complementary modules available (process management, documentation centre, restricted access, etc.)